1 The Venture Builder

How do we set out to define our purpose in life?

1. What you LOVE
   

2. What you are GOOD AT
   

3. What you get PAID FOR
   

4. What the world NEEDS

Many great stories that sticks with us, that we remember fondly follow a common story spine, a universal way of storytelling. If we follow this format, will our story sticks better?

1. Know your audience: Emphasize the market opportunity and impact

2. A story that sticks - the Hero's journey